Understanding business goals is the most important step for developing or updating an organization's Web content management strategy. Also, in order for the Web content management strategy to be successful these systems require well-tuned processes.
In this e-guide, readers will learn five key steps to making a WCM strategy successful as well as expert tips to apply corporate policies and define publishing workflows to a Web CMS.
Read on to discover the rest of these tips:
Understand your business strategy
Determine ownership of the Web content management strategy
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