sponsored by ComputerWeekly.com
Posted:  21 Oct 2011
Published:  25 Feb 2011
Format:  PDF
Length:  12  Page(s)
Type:  White Paper
Language:  English
ABSTRACT:

This trend also reflects a fundamental shift from predominantly company-customer interactions to customer-customer interactions that influence company-customer relationships. It therefore becomes imperative for companies  to have a sound Social Media customer engagement strategy.






BROWSE RELATED RESOURCES
Business Communications | Business Consulting Services

View All Resources sponsored by ComputerWeekly.com

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2014, TechTarget | Read our Privacy Statement