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sponsored by ComputerWeekly.com
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Posted:
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20 Oct 2011
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Published:
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27 Oct 2010
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Format:
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PDF
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Length:
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22
Page(s)
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Type:
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White Paper
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Language:
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English
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ABSTRACT:
Is our attention span so short? The interactive mini- blog Web site known as Twitter allows for a total of 140 characters to relate your message to your network of acquaintances, but it allows unlimited access to feeds (unless someone blocks you). The site 15SecondTV .com offers a viral marketing tool for businesses to broadcast their fi fteen- second video message via mobile phone or online. It’s fast entertainment at a fraction of the price. The modern belief is that hypercommunication is somehow better. It melds with the speed of the times, thereby
fostering it further.
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