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IDC TOPLINE - Keeping Cash Flow in Focus While Driving Business Performance
Cash flow is almost universally considered a core component of good business management, however it's a difficult practice to learn and ever harder to master. Holding onto too much cash can mean that important investment opportunities aren't being made, but on the other side of the coin, having too little on hand can stall potentially profitable projects for lack of investment capital.
This IDC Research white paper reveals the dynamics of understanding and utilizing cash flow.