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Ventana Research Value Index - Product Information Management 2011
As today's organizations add suppliers and increase the number and diversity of products and services that they offer to customers, they need to address limitations in the ways they manage and distribute product information, including related attributes and content that describes the products. At the same time, competitive pressures require that they be able to incorporate large amounts of new data more quickly than ever.
This Ventana Research report discusses product information management (PIM) based on the Value Index. Learn how PIM systems can synchronize all your attributes and definitions used in the identification, description, sales and fulfillment of products across all channels that customers, suppliers and partners use.