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Innovate the Steve Jobs Way: 7 Insanely Different Principles for Breakthrough Success
"Steve Jobs" is synonymous with "innovation." So it's no wonder Fortune named Jobs CEO of the Decade. From company culture and customer service to products and marketing, Jobs does, indeed, think differently.
This new eBook by Carmine Gallo, columnist for BusinessWeek.com, explores the 7 guiding principles of Steve Jobs' success and how you can use them to emerge from the recession stronger, more inspired and more innovative than ever.
Download the eBook to learn:
- Why mastering your message is what stands between you and success
- What it means to sell dreams, not products
- How to de-clutter the user experience with a simple two-letter word
- And more...