Seven Reasons You Need Predictive Analytics Today

Seven Reasons You Need Predictive Analytics Today

Cover

Predictive analytics has emerged as a catalyst for competitive advantage, worthy of being a centralized business practice. This asset represents the aggregate experience of an organization, the very history of its interactions with customers. Each customer response (or lack thereof) drives learning experiences for the entire enterprise.

This white paper examines how forecasting taps this rich vein of experience, mining it to automatically generate predictive models. Discover seven strategic objectives that can be attained to their full potential only by employing predictive analytics, comprised of the following:

  • Compete
  • Grow
  • Enforce
  • And more 
Vendor:
IBM
Posted:
18 Nov 2010
Published:
18 Nov 2010
Format:
PDF
Length:
16 Page(s)
Type:
White Paper
Language:
English
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