sponsored by SAP America, Inc.
Posted:  02 Sep 2010
Published:  02 Sep 2010
Format:  PDF
Length:  4  Page(s)
Type:  White Paper
Language:  English
ABSTRACT:

Typically banks lack adequate historical customer information in most or all of their service and distribution channels, which tend to be poorly integrated – if at all. These shortfalls frequently lead to inferior customer service, and make it more difficult to cross-sell, up-sell, or bundle products – and can lengthen the time to market for new offerings.

Read this paper to learn how SAP for Banking solutions, which encompass the SAP® Customer Relationship Management (CRM) application, encourage agility and customer centricity in today’s demanding market. By seamlessly connecting front- and back-office tasks, they can provide a superior customer experience and stronger top-line growth.






BROWSE RELATED RESOURCES
Business Process Management | CRM | CRM Best Practices | CRM Software | Customer Loyalty | Customer Retention | Customer Satisfaction | Customer Service | SAP (Product)

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