While data breaches run rampant and every vendor under the sun claims to offer a data protection solution, there is very little information available to build a practical, effective, data security program. This presentation transcript will bust through hype, hyperbole, and complexity and detail a pragmatic approach to information-centric security you can implement in nearly any organization. From tools like encryption, to techniques, to process, and even to satisfying those pesky auditors we'll present a straightforward, step-by-step process to reduce risks, stay out of the headlines and keep your organization's most valuable information assets safe.  Read on to learn more about:

• Why traditional data classification doesn't work, and how to fix it
• A step by step process to building a data security program
• All the major data security tools and which ones really work
• Where encryption works, where it doesn't, and how to properly implement it
• The top 5 actions you can take today for data protection