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Enabling Software and SaaS Vendors to Gain Competitive Advantage: Partnering with SAP for Business Intelligence and Analytics to Achieve Rapid ROI
sponsored by SAP America, Inc.

Organizations of all sizes across industries are demanding that business intelligence (BI) and analytics functionality in the form of query, reporting, advanced analytics, data warehousing, and analytic applications be provided to them to support or automate strategic, operational, and tactical decision-making processes.

On-premises software and software as a service (SaaS) vendors looking to provide BI and analytics functionality have a choice to develop their own components or to partner with an existing BI and analytics vendor. Bringing products to market through partnering is becoming a key success factor in the software industry. This trend is becoming especially relevant in the BI market. IDC believes that the BI market has reached a level of functional maturity where partnering with an established BI vendor presents a compelling economic case.

One of these vendors is SAP - the leading BI tools provider. In this white paper, IDC presents evidence showing that a partnership with SAP can result in:

  • Positive, rapid ROI. The IDC study for this white paper found that software and SaaS vendors partnering with SAP for BI and analytics functionality achieved an average ROI of 235% with a mean payback period of 6.3 months.
  • Improved productivity. Developer productivity gains enable vendors to divert programming resources into other work primarily based on their core competency in either vertical or horizontal applications.
  • Innovation. OEMing BI functionality provides vendors with the ability and freedom to focus on what they do best (i.e., provide industry- and business function–specific applications).
  • And more!
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