A Guide to the Value of Reliable Data in Retail Banking
sponsored by DataFlux Corporation

This paper by Mike Ferguson of Intelligent Business Strategies examines the impact of unreliable data on retail banks. Defining the requirements needed to guarantee data reliability in retail banking, it offers a practical approach to creating and governing that data, and shows how you can get started in making trusted data available to help improve marketing, customer service, risk management, compliance and profitability.

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