To successfully adopt SOA, a company must create a plan that addresses the full extent of the changes required for SOA. For the past five years Oracle has been working with a wide variety of companies that are in various stages of SOA adoption. This experience has been captured in the Oracle SOA Maturity Model such that this collective experience can be used to measure the progress of an SOA initiative and, more importantly, can identify specific capabilities that are lacking or lagging and are therefore inhibiting the SOA initiative. This paper outlines the Oracle SOA Maturity Model and explains how the model is used to accelerate SOA adoption by identifying specific capabilities that are either completely lacking or which are lagging with respect to the other capabilities necessary for successful SOA adoption.