SingTel Selects Alcatel-Lucent as Strategic Partner in IPTV Deployment
sponsored by Alcatel-Lucent

Read this case study to learn how SingTel, a major telecommunications carrier in the Asia-Pacific region, overcame the challenges associated with providing new services and broadening their customer base.

Their challenges included:

  • Boost market share and generate new revenues by offering bundled services with revolutionary IPTV service
  • Roll out new services in shortest time possible without sacrificing quality
  • Control risk while transforming business of delivering innovative, flexible services
  • Reduce churn to existing cable TV provider
The solution entailed:
  • Full, built to operate, end-to-end IPTV solution integration
  • Advanced IPTV features, including high-definition video on demand (VoD), remote digital video recording, playback options, and more than 50 channels of programming
  • Integration with existing OSS/BSS
The benefits include:
  • Flexible network infrastructure and rapid time to market for new services
  • Compelling mix of features helps SingTel reaffirm perception as market innovator and position as market leader
  • Aggressive pricing and high quality of service enhances customer satisfaction, attracts new subscribers, and encourages existing subscribers to sign on for new revenue-generating offerings
Read this quick, four-page paper to learn more.
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