When faced with information management issues, particularly those in a cross-functional setting, many business and IT professionals turn, albeit often unwittingly, toward Enterprise Information Management (EIM). EIM is the effort and practice of reaching across all data and application silos embedded in the organization's operating infrastructure; then binding those repositories together into one effective information management environment where information is delivered to the person who needs it, when they need it, and how they need it.

This white paper will discuss metadata management, master data management, data quality, and data migration- all of which play important roles in integrating and managing data.