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sponsored by Extraprise Group, Inc.
Posted:  10 Aug 2008
Published:  01 Aug 2008
Format:  PDF
Length:  2   Page(s)
Type:  White Paper
Language:  English
ABSTRACT:
Database marketing, long a mainstay in the B2C world, has finally hit the tipping point in the B2B arena. The following article reviews specific client examples of best practice application of database marketing in B2B environments.





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Best Practices | Database Marketing | Information Management | ROI

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