Show How Marketing Makes Money: A 5-Step Plan for Proving ROI
sponsored by Vtrenz, Inc

Improving the ability to accurately track and measure marketing's impact on sales is critical to improving revenue. This document provides 5 step plan for proving ROI. They are as mentioned as follows:

  • Define marketing ROI and obtain agreement from the CEO and CFO
  • Create a closed-loop process through marketing automation platforms
  • Draft marketing ROI plan and include sales in the thought process
  • Monitor implementation and identify opportunities for optimization
  • Incorporate ROI findings into the planning process
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