Location Intelligence: The New Geography of Business
sponsored by Pitney Bowes Business Insight

More than 80% of all data maintained by organizations has a location component. Location intelligence offers value to an organization, using economics, demographics and physical geography to detect patterns, risks and opportunities often difficult to see in a basic spreadsheet analysis. Yet many organizations still have not embraced this technology, limiting their ability to effectively manage location-based data.

This white paper details the benefits associated with location intelligence. Discover the advantages of analyzing and deploying location-based information, including increased revenues, reduced operational costs and improved efficiency for any organization. Explore real world results from location technology and gain insight into the technology gap that business leaders must overcome to compete more effectively.

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