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ABSTRACT:
Many sales organizations have found that despite powerful CRM and content management systems their typical field sales representative has difficulty finding the best marketing collateral, sales data, and documentation to generate revenue. This means that in addition to wasting valuable time, they are leaving money on the table.
View this Webcast to learn how one company enhanced their sales-enablement strategy, gaining the ability to:
- Create a sales-enabled single point of access that leverages existing investments in CRM, content management and other enterprise systems
- Deliver relevant and up to date information for direct selling, up-selling, and cross-selling
- Improve workflow for marketing teams, through better utilization of information across silos.
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SPEAKER:
Jennifer Danvers
Senior Product Manager, Sales Enablement Tools, DELL
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