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ABSTRACT:
SanDisk partnered with supply chain service provider ModusLink to provide packaging, multichannel fulfillment, reverse logistics, and related services globally for all products sold through retail.
Between 2001 and 2006, SanDisk's revenue grew from $300M to $3.3B. Even more compelling, in 2006 SanDisk delivered its shareholders an operating profit margin in excess of 13%. Key to SanDisk's results was ModusLink's SKU-level optimization prowess and global process for late-stage product configuration.
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AUTHOR:
Stephen Hochman
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My Research History
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