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Five Ways BPM Can Improve Complex Sales - Turning Prospects into Customers
In organizations that practice the complex sale, the weakest link in converting a prospect to a customer or new business into a paid sale often lies in on-boarding. This weakness can be overcome by utilizing BPM to manage the diverse set of processes required to effectively and profitably manage this conversion. BPM provides a platform to automate SOPs, adapt at speed as on-boarding conditions change, and monitor, measure, and respond to success and failure - all utilizing enterprise collaboration tools that are already prevalent in your organization today.
The customer situations referenced in this document are not fabricated - they are derived from real Metastorm customer implementations of BPM software.
- 19 Feb 2008
- 06 Jun 2007
- 7 Page(s)
- White Paper