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sponsored by TechTarget
Posted:  08 Oct 2007
Published:  08 Oct 2007
Format:  PDF
Length:  74   Page(s)
Type:  White Paper
Language:  English
ABSTRACT:
This session, presented by Marilou Barsam, Senior Vice President, Client Consulting & Corporate Marketing, TechTarget, covers real-world performance results on recent new media offerings (podcasts, contextual marketing sponsorships, video applications, sponsored blogs and wikis). Based on the actual results of customer campaigns, it explores optimal ways to get the latest and the greatest online media to work for you in proving ROI.



Author

Marilou Barsam
Senior Vice President, Client Consulting & Corporate Marketing ,  TechTarget



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