Manually entering contact information into a CRM or SFA system is a tedious and distracting task to busy sales professionals. Focused on that month's quota and existing deals in the pipeline, crucial contact information is often entered inaccurately or not entered at all. That partial or missing contact could have contributed to a future sale or marketing effort - but, as is, the potential is wasted.

Discover how contact capture technology eliminates lost leads and establishes a strong, complete understanding of your prospects from the start. By automatically recognizing and reading the contact information on printed business cards, in e-mail signatures or on Web pages, this technology eliminates manual data entry -- including line-by-line cut and paste.

Attend this Webcast to learn:

• How manual contact entry errors impact sales, marketing, customer service and IT.
• Best practices in lead capture for SFA and CRM systems.
• Steps to implement a contact capture solution.
• Benefits of contact capture -- including a boost in both the quality and quantity of lead information, fewer missed opportunities, better marketing efforts, and an accelerated sales cycle.