Leveraging RFID & Other Pervasive Technologies to Achieve Transaction Efficiency in Consumer Retailing
sponsored by Infosys Technologies Limited

Improving customer interaction gives organizations a significant edge in acquiring customers. Retailers that provide the best customer experience with efficient supporting retail operations will gain the most revenue from customers. Read this paper to learn how technology is transforming consumer behavior and how radio frequency identification (RFID) technology can optimize retail operations and enable a superior consumer experience.


Technology is not only transforming consumer behavior, it is also changing the way retailers conduct business. Mobile technologies and the internet have enabled a highly-informed customer base, allowing consumers to remotely research purchases and explore the competition. Learn how to address the demands inherent in this new environment through an RFID platform that increases efficiency through automated data capture and identification capabilities.

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