17 Rules of the Road for Customer Relationship Management
sponsored by Sage SalesLogix

When your company chooses to implement a CRM system it's taking a big step forward in customer commitment. The benefits of CRM come not only from the product you purchase, but also from the implementation plan you follow. The more thoroughly you embrace a company-wide CRM philosophy, the more your company will benefit from the features your CRM software offers.

Read this white paper to learn tips to ensure that your CRM implementation is a successful one. This white paper provides guidance in areas such as:

  • CRM vs. contact management
  • CRM solution requirements for mid-sized companies
  • Effective strategic planning
  • Current technology offerings
  • Platform flexibility
  • Implementation methods
  • CRM goals
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