You are focused on optimizing your website for search engines, but what about search on your website? If you are not managing site search you are missing a valuable opportunity to improve your online business. Learn how to leverage "The Other Search" in this five step plan from the Patricia Seybold Group.

Customer activity that begins on an internet search engine does not end at the entry point to your website. The site search box is a gift from your customers - they are telling you what they want in their own words. In order to make your best offer, you need a plan for monitoring and managing their search experience.

In this report you will learn:

• The fundamentals of site search
• How to get the most out of your customer visits
• Search KPIs and key metrics for determining success
• Five steps to get you on the path to site search success

Download the five step plan today!