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ABSTRACT:
While citizens of Gulf Shores, Ala., boarded up windows and went underground to escape Hurricane Ivan last year, American Medical Response CIO Bill Tara tried to keep one step ahead of it. His plan was to shut down a call center in Birmingham, Ala., and move it 75 miles south--unless Ivan jolted off its predicted path. Then Tara would move the call center 250 miles north.
Hurricanes, earthquakes, snowstorms, the Republican National Convention and visiting dignitaries tying up traffic are all factors in the lifesaving decisions that American Medical Response managers and dispatchers must make every day.
The 24/7 business recently tackled its biggest IT challenge: real-time data. Like all IT projects at AMR, the business intelligence project, named Management Information Platform (MIP), began in the executive boardroom as a business goal and an IT challenge.
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AUTHOR:
Ellen O'Brien
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