True Site™: Identity Assurance for Web Sites
sponsored by GeoTrust, Inc.

Building consumer confidence in the online world. Exactly who are you doing business with online? As e-commerce grows in scope and frequency, it's a question more and more customers are asking - and one that GeoTrust's True Site™ can answer. This leading-edge trust solution is a fast, user-friendly way for your customers to identify and confirm your web site's authenticity - and provide the kind of online consumer confidence that can result in a significant increase in online activity and sales.

Here's how it works: Our patented "Smart Icon" technology resides on your web pages, and automatically identifies your site as authentic and validated by an independent third party. When a customer visits your web page, their browser will automatically perform a domain lookup to confirm that he is clicking on a legitimate site. At that time, Geotrust performs a rigorous process to identify your site and upon verification, the True Site "Smart Icon" is presented for authenticity.

And unlike other validation products, True Site features an embedded "real-time" date/time stamp that cannot be recreated as a static image. That's the kind of clear, objective - and instantaneous - online validation customers are looking for, and the best possible way to grow your revenue from web-based transactions. True Site is cost-effective, too. Annual enrollment is available at special low introductory prices.
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