Apply the power of CRM to build customer loyalty

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Today's technologies assist with more customer relationship management (CRM) tasks than ever before. This tip guide comes straight from Paul R. Timm's book, Technology and Customer Service: Profitable Relationship Building.

Timm hones in on the alignment of business and CRM objectives, and how to utilize today's technologies for enhancing customer satisfaction. Read on to learn:

  • CRM automation for aligning business processes with customer strategies in order to increase profits
  • Key CRM initiatives for building customer loyalty
  • Typical components of a CRM system
  • Successful CRM deployment processes
  • And much more.
Vendor:
Infor CRM
Posted:
Feb 8, 2021
Published:
Feb 7, 2012
Format:
PDF
Type:
eGuide
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